A TikTok freelancer builds up a brand’s presence on TikTok. TikTok freelancers can specialise in a range of different types of TikTok marketing. This can include skills like TikTok social commerce, TikTok video creation, TikTok channel management, TikTok paid ads, or TikTok strategy.
TikTok is rapidly becoming the most prevalent social media platform in today’s marketing landscape. It has transformed short-form video as a medium and many consumers today are using TikTok as a search engine before they turn to Google. It’s a great platform, but it’s hard to master. Content has to instantly grab people’s attention and has to be rooted in authenticity. With this in mind, it’s imperative to work with a specialist that lives and breathes the platform.
Hiring a TikTok freelancer who has experience with the platform, understands the algorithm and what drives engagement, growth and sales can only enhance your brand. A TikTok freelancer - depending on their speciality - can help create and/or manage channel content, audit your brand, or even create a strategy. They can help you refine your social commerce strategy or help build out a paid-ad strategy for the platform. They’re a great option if you’re looking to test the channel without committing to a full-time hire.
It depends on a TikTok freelancer’s speciality. A TikTok strategist cultivates your company’s approach to the channel, drawing on data and competitor analysis. They can define your target audience and help you choose your channel niche, working in collaboration with your marketing team to gain a sense of direction. A TikTok social commerce specialist helps brands nail their online shopping experience within the app. This type of TikTok specialist can help you translate your online e-commerce experience to a social media platform in a way that makes sense for your business.
TikTok Paid Specialists can help you create, test, and run different ads on the platform. They can help you come up with ideas and can provide analysis and iterate on your ads to give your company the best chance for success and conversions.
A TikTok channel manager typically creates and edits content, managing your TikTok community and performing market research for content ideas or inspiration. That said, you can also bring on a TikTok creator who creates and edits videos for you, but doesn’t manage the channel itself. Whatever you need, there’s a TikTok freelancer for it.
If not, that’s totally cool. Keep scrolling to learn more about how Passionfruit can be of service.
Responsibilities vary by specialism, but they can include…
TikTok freelancers have varying day rates based on location, experience, and specialty.
Channel managers have day rates ranging from £250 to £500. Strategists can cost anywhere from £300 to £700 pounds per day, depending on experience and location. TikTok Social Commerce specialists typically have a day rate of £400 to £600.
TikTok freelance specialists work anywhere from 1 to 3 days per week, depending on the brief.
Get matched with a qualified expert within 72 hours
Join thousands of other leading companies and specialists using the Passionfruit platform to grow their businesses and careers!
We undertake a deep screening process to ensure that all our specialists are incredibly high quality and passionate about delivering excellent work.
We receive applications from a range of digital marketers. All applicants are screened based on their experience, skills, and professionalism.
Portfolios and work samples are reviewed before scheduling an interview to get a better understanding of their skill set.
We’re picky about who we choose to work with. Not many applicants get past this stage because we make sure they have what it takes to make a positive impact on your company’s growth.
Each project is monitored by us on an ongoing basis to ensure work is being delivered to the highest standard.
Applicants are requested to provide a list of references. We check in with past clients and companies they’ve worked with.
All those who pass the interview phase are now required to submit a written task to assess their technical knowledge and expertise.
Get matched with a qualified expert within 72 hours
Join thousands of other leading companies and specialists using the Passionfruit platform to grow their businesses and careers!
Hiring an agency will not provide you with the same specialist skill set. TikTok Freelancers are specialists in their field and have a unique understanding of the platform and how to grow on it. Working with an agency will not provide this same understanding. On the other hand, hiring full-time is an unnecessary use of employee time and resources. Most TikTok Freelancers work with clients for 1-3 days per week, saving them time, while still providing quality output.
TikTok gives marketers new opportunities to be creative, without breaking the bank. TikTok is not the place for perfect, high quality videos. It’s a place to test and learn about what resonates and what does not. The TikTok algorithm is unique because it creates an even playing field for brands of all shapes and sizes. The platform’s capabilities allow marketing professionals to make content that is authentic and that helps their brands connect to their target audience.
Yes. TikTok is not an easy channel to master. Hiring a TikTok Freelancer will give your company access to a specialist skill set to help your brand grow on the platform. TikTok is constantly evolving and trends don’t stick around for long. A TikTok Freelancer will help your brand stay relevant as the marketing and consumer landscape continues to evolve.
TikTok has completely revolutionised the way brands interact with and sell to consumers. The platform has also changed the way consumers buy. TikTok and TikTok users call for value-led, authentic content. Brands can no longer get away with running an ad to increase sales, they need to create content that thoroughly resonates with their target audience and shows off their brand personality.
We’ve made it easy to find all the vetted growth support you need
Whether that includes a digital marketing executive or a growth marketer, we’ll help you build a full marketing team of experts in just a few clicks.
