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Top Food Tech startups to watch in 2024

Research estimates that the global food-system is responsible for a whopping 30% of the world's greenhouse gas emissions. Not only will food technology play a critical role in reducing this figure by making the sector more sustainable by re-evaluating how the foods we consume are produced, packaged and transported. It will also help to make the industry healthier. Given the U.K is ranked amongst the top five most overweight countries in Europe this will have a powerful impact on the wellbeing of the population. Keep reading for a round up of the ten food tech startups we believe are leading the charge already.

The Top Three

Orderlion

Orderlion is the one-stop online ordering app built for food and beverage (F&B) suppliers of the hospitality industry. The platform aims to make it easy for the F&B industry to build strong customer relationships on a digital level and improve ordering processes for suppliers and their customers alike.
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Peckwater Brands

Peckwater Brands helps existing kitchen operators make food delivery a success. By analysing market data to create high-quality, exciting concepts which stay ahead of food trends. Peckwater Brands looks after everything from branding to menu creation meaning no new equipment or staff.
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Simmer

Simmer is on a mission to make eating well everyday easy and delicious. They create dishes that are impressively healthy and deliver them directly to your door - ready to heat and eat in three minutes. Perfect for time, taste and health conscious individuals.
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Learn more
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Orderlion

Orderlion is the one-stop online ordering app built for food and beverage (F&B) suppliers of the hospitality industry. The platform aims to make it easy for the F&B industry to build strong customer relationships on a digital level and improve ordering processes for suppliers and their customers alike.
Why we’re excited:
Despite the food sector being the largest industry in the world many suppliers and wholesalers rely on outdated technology to support their operations. We’re all for Orderlion’s ambition to change this as it allows SMEs to improve their business operations and scale more efficiently. Afterall, companies that establish advanced supplier collaboration capabilities tend to beat industry trends by about 2x when it comes to growth.
Founded by:
Founded date:
2018
Funding:
Seed US$ 5.1M
# Employees:
11-50
Location:
Vienna, Austria
2
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Peckwater Brands

Peckwater Brands helps existing kitchen operators make food delivery a success. By analysing market data to create high-quality, exciting concepts which stay ahead of food trends. Peckwater Brands looks after everything from branding to menu creation meaning no new equipment or staff.
Why we’re excited:
We love Peckwater Brands mission to help independent outlets grow by giving them the tools to make savings where it counts. For example, by enabling brands to build stronger relationships with suppliers the platform can help business owners reduce their food waste and increase gross margins by more than 9%. They’ve also scaled at an incredibly impressive rate, operating across eight markets and acquiring two other businesses in the process.
Founded by:
Founded date:
2019
Funding:
Series A US$ 18M
# Employees:
11-50
Location:
London, U.K

70% of startups use Freelancers to scale

3
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Simmer

Simmer is on a mission to make eating well everyday easy and delicious. They create dishes that are impressively healthy and deliver them directly to your door - ready to heat and eat in three minutes. Perfect for time, taste and health conscious individuals.
Why we’re excited:
We love Simmer’s ambition to encourage individuals to enjoy nutritionally balanced meals without the requirement to spend hours in the kitchen (or the supermarket). They’re also really leveraging the power of influencer marketing, by choosing to work with creators who are vocal fans of the brand.
Founded by:
Founded date:
2017
Funding:
Seed, £150K
# Employees:
11-50
Location:
London, England
4
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Too Good To Go

Too Good To Go is on a mission to reduce the problem caused by food waste. Using the app you can rescue unsold food from your favourite local shops and restaurants. All you need to do is log into the app and purchase Surprise Bags for a great price.
Why we’re excited:
When we waste food, we also waste the energy and water it takes to grow, harvest, transport, and package it. On top of this food that goes to landfill produces greenhouse gas in the form of methane. We also love that you can access food from some of your favourite restaurants, for cheaper whilst helping combat food waste. Win, win, win!
Founded by:
Founded date:
2015
Funding:
Series Unknown US$ 31.1M
# Employees:
1,000-5,000
Location:
Copenhagen, Denmark

Peckwater Brands cracked the US Market by working with Passionfruit

Peckwater wanted to crack the US market whilst reducing customer acquisition cost (CAC). In just two months, they saw results. After 6 months, the results were mind-blowing. They increased lead conversions by 478% and increased conversion rates by 214%. And as if that wasn’t enough, their cost per lead decreased by 78%.

Learn how
dashboard illustrationpassionfruit logo
5
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Nourished

Nourished is on a mission to disrupt the nutrition industry. Using ground-breaking 3D-printing technology Nourished combines seven scientifically-backed ingredients to create a single delicious gummy vitamin tailored to your specific mind, body, and goals.
Why we’re excited:
Most gummy vitamins contain up to eight grams of sugar and while it might not seem like a lot it’s almost a third of our daily intake. We love Nourished because their 3D vitamins contain no sugar. We’re also big fans of the fact each product is tailored to meet individual needs, making the supplements more efficient by correcting specific deficiencies, ensuring individuals reach specific health goals.
Founded by:
Founded date:
2019
Funding:
Series A £8M
# Employees:
101-250
Location:
Birmingham, England
6
.

Better Dairy

Dairy production is currently hugely unsustainable and also highly inefficient. Better Dairy is on a mission to use precision fermentation to produce the same cheeses, yogurts and ice creams consumers currently enjoy without having to use animals.
Why we’re excited:
Dairy animals emit huge amounts of methane, which is roughly 25 times more damaging than carbon dioxide. While Better Dairy may still be in its infancy, we believe the development of dairy-free products that deliver on everything from taste to texture will be key to reversing the years worth of damage to the environment caused by the dairy industry. Plus dairy production can be a cruel process as calves are taken away from their mothers shortly after they are born - something animal lovers will be pleased to see and end to.
Founded by:
Founded date:
2020
Funding:
Series A US$ 26.9M
# Employees:
11-50
Location:
London, U.K
7
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Ambl

Ambl offers you instant access to top-rated available restaurants and bars in town by allowing you to book them on the spot. That means no more missed opportunities or tedious planning, leaving you free from the constraints of scheduling.
Why we’re excited:
Given the lasting impact Covid has had on the hospitality industry and the fact restaurant cancellations cost the industry almost £18 billion every year, we love that this app is giving the industry a helping hand. It’s also easy to use and a great way to spontaneously explore London’s thriving food and drink scene.
Founded by:
Founded date:
2021
Funding:
Seed US$ 2.3M
# Employees:
11-50
Location:
London, U.K
8
.

Jack & Bry

Jack & Bry offer a range of plant-based meats made from Jackfruit. By producing tasty, tender and nutritious alternatives to meat and fish, Jack & Bry makes it easier for flexitarians and meat-eaters to reduce their intake of animal protein.
Why we’re excited:
We love plant-based products like Jack & Bry because they produce less pollution than their meaty counterparts. Plus they’re better for our health thanks to the fact they contain more fiber and less fat. And to top it off 70% of jackfruit goes unused so we’re excited to support a business solving two problems at once.
Founded by:
Founded date:
2019
Funding:
Series A US$ 2.2M
# Employees:
1 - 10
Location:
London, U.K
9
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Better Origin

Better Origin is an agritech startup using AI-powered insect mini-farms to fix the broken food chain. By giving supermarkets, food producers, and farmers the tools to convert food waste Better Origin aims to reduce emissions, mitigate food waste, and replace deforestation-linked soy.
Why we’re excited:
We love that Better Origins converts local food waste into high-quality, sustainable animal feed, removing the need to ship feed around the world while also cutting farmers’ feed costs. It also ensures animals have access to a superior product by letting them forage for live food rather than being fed pellets.
Founded by:
Founded date:
2019
Funding:
Series A US$ 22.2M
# Employees:
11-50
Location:
Cambridge, U.K
10
.

Kelpi

Kelpi harnesses the properties of seaweed to create compostable, marine-safe, low-carbon bioplastic food packaging. By replacing fossil fuel-plastics with materials that biodegrade fully, leaving no toxins nor microplastics behind, Kelpi aims to address the problem caused by marine plastic pollution.
Why we’re excited:
Single-use fossil fuel plastics take hundreds of years to decompose which is why we love Kelpi’s mission to create bioplastics using seaweed. In particular we’re excited about Kelpi’s focus on thin films which have the lowest recycling rates of any plastic - just less than 1% is recycled in the UK!
Founded by:
Founded date:
2020
Funding:
Seed US$ 4M
# Employees:
1-10
Location:
Bath, U.K
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