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Top Fintech startups to watch in 2024

The fintech sector is currently experiencing unprecedented growth, fueled by advancements in technology and a shift in consumer preferences. This exciting industry is revolutionising financial services, offering novel solutions to age-old problems, and democratising access to financial tools. With such rapid innovation and global impact, it's no wonder the fintech space continues to captivate investors and consumers alike.

The Top Three

Paddle

Paddle is a startup providing an all-in-one platform for software businesses, streamlining sales processes like payments, subscriptions, taxes, and customer support, enabling global reach and growth focus.
1
.
Learn more

WorldFirst

WorldFirst is a financial start-up offering international money transfers and foreign exchange services for businesses and individuals, streamlining cross-border transactions with competitive rates and innovative technology.
2
.
Learn more

Composer

Composer is a fintech start-up focused on providing advanced algorithmic trading solutions for investors, utilising AI and machine learning to optimise strategies, streamline decision-making, and improve overall investment performance.
3
.
Learn more
1
.

Paddle

Paddle is a startup providing an all-in-one platform for software businesses, streamlining sales processes like payments, subscriptions, taxes, and customer support, enabling global reach and growth focus.
Why we’re excited:
We’re excited about Paddle's mission to simplify software sales processes, enabling businesses to focus on innovation and growth. Their comprehensive platform offers seamless payment management, subscription handling, and global compatibility, making it an invaluable tool for startups and established companies alike. Paddle's dedication to streamlining operations aligns with our vision of empowering businesses to reach their full potential.
Founded by:
Founded date:
2012
Funding:
$200 Million Series D
# Employees:
150 - 250
Location:
London, UK
2
.

WorldFirst

WorldFirst is a financial start-up offering international money transfers and foreign exchange services for businesses and individuals, streamlining cross-border transactions with competitive rates and innovative technology.
Why we’re excited:
At Passionfruit, we're excited about WorldFirst's innovative approach to international money transfers and foreign exchange. They're revolutionising cross-border transactions by providing cost-effective, fast, and secure solutions for businesses and individuals alike. Their one of a kind solution is the hassle-free way to pay and get paid quickly and easily – no overseas address is required.
Founded by:
Founded date:
2004
Funding:
Unknown Private Equity
# Employees:
500 - 1000
Location:
London, UK

70% of startups use Freelancers to scale

3
.

Composer

Composer is a fintech start-up focused on providing advanced algorithmic trading solutions for investors, utilising AI and machine learning to optimise strategies, streamline decision-making, and improve overall investment performance.
Why we’re excited:
We're thrilled about Composer.trade's innovative approach to algorithmic trading. Their use of AI and machine learning empowers investors with data-driven insights, customizable strategies, and an enhanced trading experience. We believe their solutions will democratise access to advanced trading tools, fostering financial growth and inclusivity for a wider range of investors.
Founded by:
Founded date:
2020
Funding:
$6 Million Seed
# Employees:
10 - 50
Location:
Toronto, Canada
4
.

Debite

Debite is a fintech start-up offering a platform for businesses to manage recurring payments and subscriptions. They simplify invoicing, automate billing, and streamline revenue recognition for improved cash flow management.
Why we’re excited:
At Passionfruit, we're excited about Debite's mission to simplify and automate billing processes for businesses. Their innovative platform offers seamless invoicing, payment management, and subscription handling, ultimately saving time and effort. By improving cash flow management, Debite empowers businesses to focus on their core services, fostering growth and efficiency!
Founded by:
Founded date:
2021
Funding:
£2 Million Debt Financing
# Employees:
10 - 50
Location:
London, UK

How Ledn built a flexible, high-performing team with Passionfruit and doubled their output for a fraction of the price

Ledn, a company which relies on cryptocurrency faced pure turmoil in 2022 when the digital currency flopped. Nevertheless, they managed to thrive. By leaning on a team of Passionfruit marketing freelancers, Ledn maintained their output and quality whilst reducing operational costs by over 75%.

Learn how
dashboard illustrationpassionfruit logo
5
.

Stitch

Stitch is a fintech start-up providing an API platform for businesses, enabling them to build personalised financial products and better checkout experiences for their customers.
Why we’re excited:
We're really excited about Stitch's mission as it's democratising financial services in Africa, a region with massive untapped potential. Their API platform enables businesses to create bespoke financial products that perfectly fit their needs, allowing for innovation and growth.
Founded by:
Founded date:
2019
Funding:
$21 Million Series A
# Employees:
10 - 50
Location:
Cape Town, South Africa
6
.

Hokodo

Hokodo is a tech-driven start-up offering innovative B2B financial services, including invoice protection and instant payment, aiming to democratise access to financial services for SMEs.
Why we’re excited:
We're excited about Hokodo because they're leveraging technology to make vital financial services accessible for all. With features like invoice protection and instant payment, they're providing critical solutions for small and medium-sized enterprises. By breaking down traditional financial barriers!
Founded by:
Founded date:
2018
Funding:
$40 Million Series B
# Employees:
50 - 100
Location:
London, UK
7
.

Rapyd

Rapyd is a global fintech start-up providing a platform enabling businesses to send and accept payments worldwide. They simplify complex financial operations, enhancing local commerce experiences through their unique fintech-as-a-service platform.
Why we’re excited:
We're excited about Rapyd's endeavours because their fintech-as-a-service platform has the potential to change the world of global commerce. Their ability to simplify complex financial transactions and adapt to local payment methods can significantly enhance the operational efficiency and expand the reach of any business to international markets.
Founded by:
Founded date:
2016
Funding:
$300 Million Series E
# Employees:
200 - 400
Location:
London, UK
8
.

Majority

Majority is a fintech start-up on a mission! Their aim is to provide a digital banking platform tailored for migrants, offering services like no-fee banking, international calls, and remittances.
Why we’re excited:
As Passionfruit, we're thrilled about Majority's innovative approach to financial inclusion. Their focus on serving migrants, a traditionally underserved group, aligns with our values of equality and empowerment. By providing accessible banking and communication services, they're not just transforming finance, but also fostering global connectivity, which we find truly inspiring.
Founded by:
Founded date:
2019
Funding:
$30 Million Series B
# Employees:
150 - 250
Location:
Stockholm, Sweden
9
.

Cino

Cino is a new fintech startup providing a digital platform for businesses to manage finances, simplifying tasks like invoicing, expense tracking, and financial reporting.
Why we’re excited:
At Passionfruit, we're excited about Cino's innovative approach to financial management for businesses. Their digital platform simplifies complex tasks like invoicing and expense tracking, making financial operations more efficient. We believe Cino's commitment to transforming financial management could significantly empower businesses, especially startups and SMEs, fueling their growth.
Founded by:
Founded date:
2022
Funding:
$500k Grant Funding
# Employees:
1- 10
Location:
Amsterdam, The Netherlands
10
.

Yonder

30 words about who the startup is and what they do.
Why we’re excited:
50 words about why we (Passionfruit) are excited about what they’re up to
Founded by:
Founded date:
2020
Funding:
£12.5 Million Series A
# Employees:
20 - 50
Location:
London, UK
PASSIONFRUITS TOP STARTUPS

Check out startups in other sectors

Click on each sector to discover some of the top startups driving innovation
across these industries.

A.I
Big Data
Climate Tech
Cybersecurity
Ecommerce
EdTech
Fintech
Foodtech
Gaming
Healthcare
HR Tech
Insurtech
Mental Health
Psychadelics
Social Impact
Social Media
Sustainability
Travel
Wellness
Web3

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