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TikTok Ban in America
January 17, 2025
TikTok Ban in America
It feels like TikTok keeps getting banned. We’ve been hearing about the news coming out since Spring 2024 when the first inkling came into effect: Biden passing
January 17, 2024
Freelance Marketing: The Revolution in Numbers
Today, freelancing is no longer an alternative to traditional employment but a vital feature of today’s marketing ecosystem
November 7, 2023
Control is an Illusion: The Rules of Brand Messaging in the Social Age
Companies still obsess over controlling their brand narratives. But here’s the hard truth – it’s impossible to control your narrative fully.
September 19, 2023
Adapting for Tomorrow: Why AI is a Necessity, Not an Option, for Luxury Brands
In an ever-evolving digital landscape, luxury brands face a pivotal choice: adapt or risk being left behind.
September 12, 2023
The Community Playbook for Founders
In the world of startups, there is a powerful force transforming small companies into remarkable success stories. That force is community.
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ULEZ and the era of mobility startups
October 26, 2021
ULEZ and the era of mobility startups
Last week, Sadiq Khan passed one of his most controversial reforms as London mayor...
Marketing advice and trends
Adele and the future of music startups
October 19, 2021
Adele and the future of music startups
The release of Adele’s latest single prompted a range of deep dives into the changing state of the music business.
Marketing advice and trends
Insurtech startups: not so sexy but full of unicorns
October 12, 2021
Insurtech startups: not so sexy but full of unicorns
What marketing strategies and tactics can this new wave of early stage businesses put in place to reach the fabled unicorn club?
Marketing advice and trends
Growing the next gen of trading and investment apps: Lightyear vs Hapi vs Strikes etc
October 5, 2021
Growing the next gen of trading and investment apps: Lightyear vs Hapi vs Strikes etc
For many decades, stock trading and investment was largely the preserve of institutional investors.
Marketing advice and trends
​“Education, Education, Education”: Upswing vs Engageli vs CampusWire etc
September 28, 2021
​“Education, Education, Education”: Upswing vs Engageli vs CampusWire etc
In America, enrollments in college have risen from 6 million in the 60s to 20 million in the 20s.
Marketing advice and trends
(Not so) special delivery? Grubby vs Dishpatch vs Tovala etc
September 14, 2021
(Not so) special delivery? Grubby vs Dishpatch vs Tovala etc
Big names like Gousto and HelloFresh have led the charge, but there’s still a lot of room to grow.
Marketing advice and trends
Love in the time of Tinder: Thursday vs Feeld vs POM vs Monet etc
September 7, 2021
Love in the time of Tinder: Thursday vs Feeld vs POM vs Monet etc
Tinder has maneuvered itself to the centre of an almost unimaginable number of encounters between strangers looking for love.
Marketing advice and trends
Crypto for the masses
August 31, 2021
Crypto for the masses
Even the most bullish members of the crypto community, like Sriram Krishnan, General Partner of VC firm a16z, recognise that crypto isn’t simple to grasp.
Marketing advice and trends
If you see a grow overnight scheme, that’s someone else trying to grow overnight off of you.
August 24, 2021
If you see a grow overnight scheme, that’s someone else trying to grow overnight off of you.
If you see a get rich quick scheme, that’s someone else trying to get rich off of you.
Marketing advice and trends
Five rules for content marketing in the age of Netflix
August 17, 2021
Five rules for content marketing in the age of Netflix
There’s little more painful than seeing a startup or small business pump out generic content marketing.
Marketing advice and trends
Businesses helping to run the "rails": Polar Analytics vs Storetasker vs Macro vs Lodgify
August 10, 2021
Businesses helping to run the "rails": Polar Analytics vs Storetasker vs Macro vs Lodgify
Our increasingly old but just as horrible friend COVID has taught us a lot, but few lessons so important as exponential growth.
Marketing advice and trends
James Timpson and the visionary founder: Sproutl vs Cuckoo vs Perci Health vs Mind Labs
August 3, 2021
James Timpson and the visionary founder: Sproutl vs Cuckoo vs Perci Health vs Mind Labs
This past month, much of the world soaked in the wettest July on record, causing hundreds of deaths in places as diverse as Germany, Miami and Zhengzhou.
Marketing advice and trends
Matthew Wilson, co-founder and CEO at Omnipresent
December 7, 2023
Matthew Wilson, co-founder and CEO at Omnipresent
Conversations with Passionfruit
Éva Goicochea, Founder, Creative Director and CEO of Maude
December 7, 2023
Éva Goicochea, Founder, Creative Director and CEO of Maude
Much stigma is associated with sexual pleasure but Éva Goicochea through the launch of Maude is challenging that stigma.
Conversations with Passionfruit
Valentina Milanova, founder of DAYE
December 7, 2023
Valentina Milanova, founder of DAYE
One of the most difficult aspects of being the CEO of a company focused on female gynecological health, is the conversations with investors.
Conversations with Passionfruit
Patrick Moran, Calendly CMO
December 7, 2023
Patrick Moran, Calendly CMO
One of the perks of “crashing and burning” at the very start of your career, as the now CMO of Calendly Patrick Moran realised the hard way, is that the only way is up.
Conversations with Passionfruit
Matthew McNeill Love, co-founder & COO of Thursday
December 7, 2023
Matthew McNeill Love, co-founder & COO of Thursday
In August 2019, co-founders of newly launched dating app Honeypot Matthew McNeill Love and George Rawlings had a problem.
Conversations with Passionfruit
Rodney Appiah (Cornerstone)
May 11, 2022
Rodney Appiah (Cornerstone)
Rodney Appiah is a former investment banker, NED and VC investor with nearly 15 years of financial services experience across UK and Europe.
Podcasts
Ben Mathews (Night Ventures)
May 3, 2022
Ben Mathews (Night Ventures)
Ben is a GP at Night Ventures. Night Ventures is a new brand of venture capital.
Podcasts
Ziv Reichert (Localglobe)
April 27, 2022
Ziv Reichert (Localglobe)
Ziv Reichert is a partner at LocalGlobe, a London-based venture capital firm focused on seed investments. They’ve been backing ambitious founders since 1999...
Podcasts
Megha Prakash (Forward Partners)
April 20, 2022
Megha Prakash (Forward Partners)
Megha Prakash is an investor at Forward Partners: a London-based VC providing capital combined with a team of dedicated experts to grow startup businesses...
Podcasts
Lucy Clarke (Octopus Ventures)
April 13, 2022
Lucy Clarke (Octopus Ventures)
Lucy Clarke is an investor at Octopus Ventures: a fund whose mission is to help pioneers change the world.
Podcasts
Kate McGinn (Seedcamp)
March 29, 2022
Kate McGinn (Seedcamp)
This week we're joined by Kate McGinn: an analyst at Seedcamp, one of Europe's most renowned early stage funds.
Podcasts
Henrik Wetter Sanchez (Playfair Capital)
April 5, 2022
Henrik Wetter Sanchez (Playfair Capital)
Henrik is a Principal at Playfair Capital; a VC firm helping ambitious and exceptional entrepreneurs build brilliant technology businesses since 2013.
Podcasts

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